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	<title>About Singapore Property &#187; Premier Centre</title>
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		<title>Premier Centre sold to Fragrance Group</title>
		<link>http://www.aboutsingaporeproperty.com/premier-centre-sold-to-fragrance-group/</link>
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		<pubDate>Tue, 21 Jul 2009 13:05:00 +0000</pubDate>
		<dc:creator>aboutsingaporeproperty</dc:creator>
				<category><![CDATA[Commercial Properties]]></category>
		<category><![CDATA[Anson House]]></category>
		<category><![CDATA[Aviva Building]]></category>
		<category><![CDATA[Cathay Organisation]]></category>
		<category><![CDATA[Fragrance Group]]></category>
		<category><![CDATA[Parakou Building]]></category>
		<category><![CDATA[Premier Centre]]></category>
		<category><![CDATA[Sommerville Development]]></category>
		<category><![CDATA[VTB Building]]></category>

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		<description><![CDATA[Analysts say group could be eyeing conversion to hotel   (SINGAPORE) Another office block has been sold. Premier Centre, a seven-storey property at the corner of Beach Road and Tan Quee Lan Street, changed hands earlier this month for $18 million, or about $1,076 psf based on a strata area of 16,727 sq ft. Premier [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://3.bp.blogspot.com/__D9wajg6hQM/SmW9wT1OHeI/AAAAAAAAAWA/IZ1VvLayBLI/s1600/BT+21+Jul+09+Premier+Centre.jpg"><img style="float:right;width:186px;cursor:hand;height:203px;margin:0 0 10px 10px;" src="http://3.bp.blogspot.com/__D9wajg6hQM/SmW9wT1OHeI/AAAAAAAAAWA/IZ1VvLayBLI/s320/BT+21+Jul+09+Premier+Centre.jpg" border="0" alt="" /></a><span style="font-family:arial;"><strong><em>Analysts say group could be eyeing conversion to hotel </em></strong></span></p>
<div><span style="font-family:arial;"> </span></div>
<div><span style="font-family:arial;">(SINGAPORE) Another office block has been sold. Premier Centre, a seven-storey property at the corner of Beach Road and Tan Quee Lan Street, changed hands earlier this month for $18 million, or about $1,076 psf based on a strata area of 16,727 sq ft.</span></div>
<div><span style="font-family:arial;">Premier Centre stands on a site with a 999-year leasehold tenure starting from January 1827.<br />
</span></div>
<div><span style="font-family:arial;">Market watchers reckon that buyer Fragrance Group could be eyeing the possibility of converting Premier Centre into a hotel when its existing office leases run out in 2011.<br />
</span></div>
<div><span style="font-family:arial;">This makes sense given the property&#8217;s strategic location near the Downtown Line Bugis MRT Station.<br />
</span></div>
<div><span style="font-family:arial;">Premier Centre&#8217;s existing gross floor area of about 25,600 sq ft exceeds the maximum of about 15,000 sq ft allowed for the site under Master Plan 2008.<br />
</span></div>
<div><span style="font-family:arial;">&#8216;So it is more feasible to do additions and alterations, as well as to improve the building&#8217;s efficiency by squeezing out more usable space &#8211; than to tear down the property and redevelop the site,&#8217; says an industry observer.<br />
</span></div>
<div><span style="font-family:arial;">However, any conversion to hotel use will need approval from the authorities. The site is currently zoned for commercial use.<br />
</span></div>
<div><span style="font-family:arial;">BT understands that Premier Centre&#8217;s seller, a unit of the Hong Leong Group, recently spruced up the building&#8217;s interior, including the lobby and common toilets, prior to its sale. The building is currently 85 per cent occupied.<br />
</span></div>
<div><span style="font-family:arial;">DTZ brokered the sale. Premier Centre was completed in 1992.<br />
</span></div>
<div><span style="font-family:arial;">Interest in small office blocks costing around $100 million or less has gathered pace.<br />
</span></div>
<div><span style="font-family:arial;">Recently, Sommerville Development, whose shareholders include Yi Kai Group and Fission Group, bought Aviva Building in Cecil Street and the next-door Cecil House from insurer Aviva for a total of $101 million.<br />
</span></div>
<div><span style="font-family:arial;">Sommerville also picked up VTB Building in Robinson Road for $71 million last month. Its intention is said to be to redevelop the properties to apartments.<br />
</span></div>
<div><span style="font-family:arial;">Other office deals transacted recently include Anson House, which was sold for about $85 million, and the freehold Parakou Building, at the Robinson Road/McCallum Street junction, which went for $81.38 million or $1,280 psf of net lettable area.<br />
</span></div>
<div><span style="font-family:arial;">Parakou Building was bought by a unit of Cathay Organisation, controlled by Choo Meileen.</span></div>
<div><span style="font-family:arial;"><em>Source: Business Times, 21 July 2009</em></span></div>
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